Transformation processes in global value creation chains under the influence of digitalization

Abstract

The paper analyzes transformational processes in global value chains under the influence of digitalization. The author emphasizes that the modernization of operational activities of leading companies is based on five principles - digitalization, advanced analytics, intelligent automation of processes, outsourcing of business processes, Lean redesign process. The work presents approaches to the optimization of business processes in companies - the creation of an innovative outpost (a special division that creates products that illuminate the digital art of the possible and brings out new business models in informal conditions), a fenced digital factory (a group of innovators working in partnership with companies and functions, enjoying a high degree of autonomy and modeling a new way of working and integrating the developed capabilities into the core business), a business unit accelerator (a scaled-down digital factory that incubates transformation within a business unit to address local customer journeys and business functions ). At the top of such approaches is full-scale evolution - a complex transformation, during which the enterprise reorganizes itself almost entirely around large business processes.