Formation of a new paradigm of higher education: drivers and the economic model of universities
DOI:
https://doi.org/10.31558/2307-2318.2021.2.14Keywords:
economic model; new paradigm of higher education; value proposition; financial model; financial stabilityAbstract
The article examines the drivers that define a new paradigm of higher education. Their influence on the strategic directions of university development is substantiated, the irreversibility of transformation processes in higher education is determined, which is caused by: global drivers, which are inherent in the universities of the world; national drivers, which are determined by the educational policy of the state, the level of funding for higher education, competition in the market of educational services, etc .; local, which determine the ability of universities to operate under new conditions, to implement transformation processes, to respond flexibly and to feel the demand of stakeholders.
It is determined that the new paradigm of higher education requires a change in approaches to the organization of activities by university management, the introduction of an economic model based on a value proposition. The article identifies the main components of the economic model (value proposition, key resources, key partners, supply and promotion channels, key activities, key stakeholder groups, financial model and financial stability), their content, identifies the relationships and interdependencies between the components, the influence on the financial stability of the university is substantiated.
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