Ways to increase the attractiveness of Ukraine as a tourist destination.

Abstract

The article analyzes the current state of the development of the tourism sector, explores the tourism potential of Ukraine, identifies the main problems in the development of the tourism industry and suggests ways to solve them.It is proposed to systematically develop and implement the following measures: to improve the state of tourism and related infrastructure; to increase the level of knowledge of foreign languages by the staff of tourism enterprises; position Ukraine as a country with a rich history and unique cultural heritage; increase the share of state subsidies for the filming of domestic films and TV shows in places requiring popularization; legalize gambling as a means of attracting tourists to the relevant regions; to develop industrial (industrial) tourism, to contribute to the formation of conditions for the development of domestic tourism.